Activision’s presence in the eSports market just got a whole lot bigger with the acquisition of Major League Gaming.
The acquisition expands Activision Blizzard’s reach across the eSports world, adding proven live streaming capabilities and technologies to Activision Blizzard Media Networks division.
Bobby Kotick, chief executive officer of Activision Blizzard, said: “Our acquisition of Major League Gaming’s business furthers our plans to create the ESPN of esports. MLG’s ability to create premium content and its proven broadcast technology platform – including its live streaming capabilities – strengthens our strategic position in competitive gaming. MLG has an incredibly strong and seasoned team and a thriving community. Together, we will create new ways to celebrate players and their unique skills, dedication and commitment to gaming. We are excited to add Sundance [DiGiovanni, chief executive officer and MLG Co-founder] and the entire MLG esports team to our competitive gaming initiatives.”
DiGiovanni added: “This acquisition and Activision Blizzard’s commitment to competitive gaming will expand the opportunities for gamers to be recognized and celebrated for their competitive excellence.”
Activision states that MLG will continue to operate MLG.tv, MLG Pro Circuit and GameBattles platforms, and will continue to work with its partners and other publishers across the industry.
Source: Activision Blizzard
